Free tool
Markup vs margin calculator
Enter your job cost and either a markup or target margin. Use the sell price on your quote — then send it as a branded link from the job site.
- Charge customer
- $12,500
- Profit
- $2,500
- Markup on cost
- 25.0%
- Margin on price
- 20.0%
A 25.0% markup is not the same as a 25.0% margin. Margin is profit divided by the price you charge — always a smaller number than markup on cost.
Quick reference
- Markup — added on top of your cost. 25% markup on $10,000 cost = $12,500 price.
- Margin — profit as a share of the price you charge. That same job is only a 20% margin.
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